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THE B2B CAMPAIGN OPERATING SYSTEM

Be the team that drives pipeline across every segment

Map your content against your revenue plan, see the gaps in real time and ship the campaigns to close them.

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Built by marketers, for marketers. Trusted by 50+ B2B teams

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Paysafe
Logically
Lytho
vlex
pointcare
USSurfaces
exterro

Marketing spend is easy to see. Pipeline coverage isn’t.

Until now, there’s been no way to look at your content the way revenue does — by segment, persona, and stage — and see exactly where you’re exposed.

What happens when marketing goes on the offensive

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200%

Pipeline growth

Lytho grew pipeline dramatically year over year, absorbing three positioning pivots.

5x

Faster launches

Customers report 5x faster campaign launches, from weeks of coordination to live in days.

80-95%

Lower content cost

Paysafe saw lower content costs compared to agency, FTE, or freelance spend.

4x

More output

Four times the campaigns from the lean team you already have.

See your complete market coverage

Instantly map your content footprint across target personas, segments, and funnel stages.

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Instant gap identification

Idenitfy where your coverage is missing across every persona, segment, and funnel stage.

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Precision content at scale

Stop guessing what to build next and create assets designed to fill the gaps.

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Content mapped to revenue

Ensure every asset in your library has a clear job to do for the buying committee.

From coverage to campaigns

See your gaps, build campaigns to close them, and watch your coverage stay current as you ship.

01

See your coverage

The heatmap scans your site, infers your target personas and segments, and instantly shows where your coverage is missing.

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02

Map To Your Revenue Plan

Tune your coverage to the plan based on your exact target segments, funnel stages, and the pipeline dollars riding on each.

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03

Set Your Foundation

Encode your messaging, positioning, brand voice, and ICP once so every campaign and asset inherits it automatically.

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04

Build The Campaigns

Instantly generate the campaigns, assets, and promos needed to fill your highest-priority pipeline gaps.

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05

Ship And Stay Current

Deploy directly to your channels starting with WordPress and watch your coverage map refresh in real time as you ship.

Launch coordination

Built for your whole team, not one power user

Everyone builds in one system, and ships like a team 3x its size.

Real results from real marketing teams

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Enterprise

Three campaigns per month

Deployment dropped from 3+ months to 11 days, at 80–95% lower cost than agency work.

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ENTERPRISE

Twelve verticals, one small team

200% pipeline growth in under a year, with CEO-approved content shipping campaign after campaign.

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Growth

Faster launches, lower costs

Campaigns were launched 5x faster while content costs dropped 66% at the same time.

Stop guessing. Start driving pipeline.

Map your content coverage free, with zero prep. See your gaps in 30 minutes, and have your first campaign live in a week.

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