GTM needed an upgrade.
GTM teams have struggled with slow, disconnected processes for years. Strategy lived in one place, content in another, and execution was a constant battle. We experienced this pain firsthand—working across dozens of companies including Spiceworks, SolarWinds, Shutterfly, Walmart and many more early-stage startups and scale-ups.
The time is now.
At Shasta Ventures, we spent two years helping portfolio companies refine their GTM strategies. We saw the chaos—misaligned teams, disconnected tools, and endless silos. But in July 2023, we also saw the opportunity: a once-in-a-generation chance to reimagine GTM with AI.
Velocity is speed and direction.
So we built VelocityEngine—the first AI GTM Operating System, a platform that aligns strategy, content, and campaigns in one place, transforming how B2B companies go to market. Today, VelocityEngine helps teams launch faster, scale smarter, and achieve consistent growth—and we’re just getting started.
Backed by visionary investors
We’re proudly partnered with Next Coast Ventures and AZ-VC, enabling us to scale faster and drive GTM innovation to reimagine B2B marketing powered by AI.
Built by GTM leaders, for GTM teams
Our founders combine decades of experience in founding and scaling B2B companies, leading GTM, and building innovative technology. Together with our early design partners we’re building the GTM Operating System we’ve always needed.
